If you are looking for new customers or prospects, using the right mailing list determines if your Direct Mail is a great success or the opposite end of the spectrum. Marketing your product or service by direct mail allows you…
We, at Data Marketing Network, recognize delivery as an essential part of any communications strategy. For the last 18 years, we have made history by helping MMC® dramatically increase the profits of client after client. They have assisted in generating…
In 1991, I saw a trend and then a paradigm shift that was inevitably going to become the future reality of the golf course industry. I told everyone that would listen back then that “golf memberships” were overpriced for entry-level…
Anyone who can bring in more revenue than it costs to employ them will never ever have to worry about employment. MMC® has designed this membership for those of you with long term business and career goals. If you are…
Now that you know who, where and what to say to get the attention of your market it is now important to decide on the most effective affordable form of delivery for your message that will actually get seen by…
These are campaign strategies and sales systems built on research and tested in the marketplace that has been proven to work. Two things you must know before you even start to think about designing a marketing campaign—your product, and your…
Knowing and profiling your audience. MMC® always starts its demographic study with an in-depth competitive overview (20 miles radius of your golf property) to determine your competitors who are already servicing this market with similar products and/or services. Knowing their…
Research is the biggest and best investment a golf course can make. You must know who your potential customers are and who your competitors are that are already servicing them. Start by knowing your competitors and where you stand in…